Here are the AdBlitz winners for Super Bowl LIX
Feb 19, 2025 – [[read-time]] minute read
Over the years, Super Bowl ads have become as much of a must-watch as the Big Game itself, so it’s no surprise that brands of all kinds once again lined up for their chance to attract the most eyeballs during the Big Game.
Millions have flocked to YouTube to watch, rewatch, share, and discuss their favorite ads, with Booking.com's Muppet-starring promo garnering the most views for the third consecutive year. To recognize the brands that excelled on YouTube, we compiled a list of the top ten performing commercials on AdBlitz, our Super Bowl ads and teasers hub, based on a combination of views, engagement, likes, and shares as of February 13 at 12 AM ET — highlighting both in-game and digital-first advertisers. Without further ado, we'd like to congratulate Jeep for topping our 2025 chart. Check out that ad and the rest of the winners below.
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Jeep® | Big Game | Harrison Ford x Jeep | Owner’s Manual
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Marvel Studios’ Thunderbolts* | Big Game Trailer | In Theaters May 2
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Dream Job | Google Pixel SB Commercial 2025
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Jurassic World Rebirth | Official Trailer
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Lilo & Stitch | Stitch Runs Loose At The Big Game | In Theaters May 23
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The ULTRA Hustle | Super Bowl LIX | Michelob ULTRA
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2025 BUD LIGHT SUPER BOWL COMMERCIAL | BIG MEN ON CUL-DE-SAC | EASY TO DRINK, EASY TO ENJOY :60
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YOU’RE NOT READY | NEXT ON NETFLIX 2025
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So Win. | Nike
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Stella Artois | David & Dave: The Other David
It’s worth highlighting that Universal Studios and Netflix’s ads impressively made our top ten without airing on television during the Big Game at all, signaling the deep interest and engagement on YouTube that brands can benefit from during this season.
There are a ton of great tips and takeaways that brands can learn from this year’s AdBlitz Winners. Here’s our top four:
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- Bring your viewers into the story. Plenty of ads seek to inspire emotions in their audience, but a few of the night’s ads looked to inspire action too, making viewers feel like they’re part of a larger narrative as well. Disney brought Lilo out onto the football field to promote the new Lilo & Stitch movie.
- Don’t be afraid to get a little weird. Making a funny ad is the norm rather than the exception, but the commercials that truly stand out often use surreal or absurd humor to introduce an element of the unexpected. It can be tough to get right, but it helps to bring in a few ringers: YouTube AdBlitz, your hub for Super Bowl ads before, during, and after the Big Game.