Unlock more with YouTube Premium: New features, more control!
Jan 22, 2025 – [[read-time]] minute read
Your YouTube, your way. Today, we’re rolling out new experiments and features that give Premium users even more options to enhance how they watch their favorite content – from creator shows to music videos to podcasts. Here's a sneak peek at the latest perks, including new experimental features, a Google One partnership, and expanded feature availability.
Access even more experimental features
Exploring one new feature is never enough. Starting today, Premium members can now opt into multiple experimental features on youtube.com/new at once. To celebrate, we’re adding several new ones for you all to try:
- High-quality audio: Premium members will experience new audio enhancements, enjoying high-quality 256kbps audio on music videos with more clarity and depth.
- Picture-in-Picture for YouTube Shorts on iOS: Watch your favorite Shorts while browsing other apps or checking messages.
- Smart Downloads for YouTube Shorts on iOS: You will have recommended Shorts selected and automatically downloaded for offline viewing.
- “Jump ahead” on web: Previously available on mobile devices, you can now seamlessly skip ahead to the best parts of a video while browsing on web browsers.
- Faster playback speeds on mobile: Soon, you will be able to fine-tune your viewing experience with expanded playback speed options up to 4x on mobile devices.
YouTube Premium + Google One
Today, we're starting to roll out a new offer in the US that lets you save on YouTube Premium when purchased with a Google One Premium plan or higher. For a lower price, you can enjoy ad-free YouTube, 2 TB cloud storage with Google One, and other Google One member benefits. Sign up at
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Expanding access to fan favorites
You can enjoy your favorite features on even more devices and platforms.
- Ask Music: Soon, we’ll be expanding Ask Music to Android subscribers in the UK and Ireland. Simply describe the kind of music you're in the mood for – whether it's "upbeat workout tracks," "relaxing jazz," or "new indie discoveries" – and Ask Music will generate a personalized radio station filled with your favorites and exciting new finds.
- Conversational AI on iOS: Soon our YouTube Viewers Community.