Kraft’s ‘bizarre’ new Mac & Cheese flavor is inspired by Thanksgiving — but fans aren’t so thankful: ‘Is this rage bait?’
The pie’s the limit for macaroni and cheese lovers.
Fall is the time of year when people love to indulge in comfort foods — especially with Thanksgiving around the corner — and Kraft has combined two favorites to create a unique new meal.
The brand new Apple Pie-flavored Kraft Mac & Cheese combines “two of the most iconic Thanksgiving dishes” to create a “sweet and savory” concoction.
Kraft’s Apple Pie flavor satisfies the flavor trend that “feels both familiar and adventurous,” said Cheryl Barbee, Communications Director, Kraft Mac & Cheese at The Kraft Heinz Company, in a statement, combining the creamy cheese with the cinnamon and tart green apple notes
It might seem odd to eat a sweet-flavored mac and cheese, but this combination isn’t exactly new. In many regions of America, as well as Canada and the UK, people traditionally top their slice of apple pie with a slice of cheese.