Black Friday’s creeping up, and I’m already in shopping mode — debating whether it’s too early to put up the Christmas tree (probably not), half-done with my holiday list, and testing every dry-skin product in sight. (If you haven’t tried innisfree lately, you’re missing out.)
If your beauty shopping list isn’t made yet, don’t worry. I’ve basically made it for you. After years of testing hundreds of formulas, I know what’s hype and what’s holy grail.
With Black Friday on the horizon, early deals have already begun. Even better? This guide is entirely beauty-focused.
As a full-time beauty shopping reporter, I spend my days decoding ingredients, dissecting formulas, and side-eyeing anything that screams “overpriced.” From cult-favorite luxury brands to hidden drugstore gems, I’ve tested it all so you don’t waste a single dollar on products that don’t deliver.
This week, I’m kicking off the second edition of my beauty column — not just about what’s trending, but what’s truly worth your money. Think surprise markdowns, under-the-radar favorites, and deals you’ll brag about every time someone compliments your skin.
- 20% off the 14th Night The Nourishing Shampoo with promo code NYPOST20
- 36% off the Drybar House of Blowouts Hair Styling Gift Set
- 73% off the CHI 1-inch Ceramic Hairstyling Iron
- 60% off the Christophe Robin Hydrating Shampoo with Aloe Vera
- 50% off the gisou The Pampering Mystery Box
Keep scrolling for more of our exclusive promo codes!
My bathroom looks more like a high-end apothecary than a home — serums lined up like soldiers, lip oils color-coded, and masks filed like sacred documents. From scalp scrubs to setting sprays, I’ve tried it all (and have very strong opinions).
What makes this column different? Access. I get the early drops, flash-sale alerts, and quiet brand deals that vanish in hours. Whether you’re a minimalist with three steps or a maximalist with thirteen, I’ve got you covered.
You don’t need to buy more — you just need to buy better.
So buckle up, beauty lovers — the holiday shopping season starts now.
14th Night The Nourishing Shampoo
I’ve written about 14th Night’s The Nourishing Shampoo for years. It’s the best sulfate-free shampoo I reviewed, and so good, I had to feature it solo. Now, the brand is generously offering an exclusive 20% off sitewide on all products. Just be sure to use promo code NYPOST20 at checkout.
Dr. Idriss Major Fade Discoloration Duo
Post Wanted is excited to share that we’re launching an official promotion with Dr. Idriss, the brand that’s been taking Sephora by storm. For a limited time, score the Dr. Idriss Major Fade Discoloration Duo for 20% off with promo code NYPOST20.
PHLUR Dragon Fruit Hair & Body Fragrance Mist
Hidden in the Anthropologie sale section, the PHLUR Dragon Fruit Hair & Body Fragrance Mist is one of those now-$20 grabs that’s worth every penny. I’ve been *obsessed* with the brand lately, and it makes a great gift for the beauty lover on your holiday shopping list, too.
Summer Fridays The Lip Butter Balm Minis
I recently reported on all the gifts I’m anticipating will sell out before the holidays, and the Summer Fridays The Lip Butter Balm Minis is one of them. Perfect for a budget-friendly gift or to restock your bag, nightstand (and everywhere else), this is one of the Sephora holiday value sets that’s 100% worth the grab.
Drybar House of Blowouts Hair Styling Gift Set
Okay, I need to share that whenever Drybar is on sale or you can snag it in a value-based gift set for less, you need to run. That’s why I’m all about the Drybar House of Blowouts Hair Styling Gift Set, which is your all-in-one answer to better hair upon unboxing.
Read our guide to the best picks from the Ulta Beauty early Black Friday sale.
Athena Club The Essential Shave Set
Is it weird to be obsessed with a razor? Because I am, and I have no shame. The Athena Club The Essential Shave Set is offered at a buy-and-save discount, coming with the most unbeatable shaving tool and eight blades to keep you well-stocked.
Bonus points if you pick up the brand’s glorious Fluffy Shave Butter that I’ve already run out of (and need to restock!)
Beachwaver x Sunnee Baeskin
I’ve been following Beachwaver for years now, and the Beachwaver x Sunnee Baeskin is a collab especially for the blonde who needs a new hair tool. This less-than-$100 set includes the top-rated curling iron, a purple shampoo, and even a sea spray self-tanner.
Beautyblender Bright Love Makeup Sponge
When Beautyblender is on sale, it’s obviously time for a stock-up. I always use mine for concealer and, as of recently, cream blush (it’s just so easy to have one versatile tool in my makeup bag!) For less than $20, you may want to stash a few in your cart for safekeeping.
CHI 1-inch Ceramic Hairstyling Iron
Major deal alert: the CHI 1-inch Ceramic Hairstyling Iron is a whopping $80 off and one of the biggest steals I’m noticing before Black Friday! Shop this lovely lavender shade before it sells out.
Beekman 1802 Say Goodbye to Dry Skin Skincare Set
In terms of a set that’s all about “saying goodbye to dry skin,” this Beekman 1802 Set that’s now nearly 50% off is a winner. It’s one of those feel-good, skin-nurturing brands I can’t help but resort to, and it comes with a bunch of goodies — including an bakuchiol serum — that you’ll want to add to your routine stat.
Christophe Robin Hydrating Shampoo with Aloe Vera
If there’s anything Post Wanted readers love, it’s shampoo. As someone who has been rigorously testing the best shampoos for years upon years, this active ingredient is so soothing for your scalp, and this brand is so luxe to use. At 60% off, it’s the early Black Friday deal of the season.
Benefit Cosmetics Glam Cube Makeup Advent Calendar Gift Set
This is the coolest Rubik’s Cube I’ve ever seen!
For a limited time, the Benefit Cosmetics Glam Cube Makeup Advent Calendar Gift Set is here, and it’s one of the best Advent calendars of the season. Truly, it’s an excellent foray to try the complete haul of Benefit Cosmetics’ best-sellers.
gisou The Pampering Mystery Box
Right now, gisou is making beauty deals interesting with it’s a limited-edition mystery box. It’s 50% off, and honestly, you can’t go wrong with anything from the brand. Read my full gisou review here.
on victoria's vanity — current favorites
If you want a dreamy, creamy feel on your face as we approach the rigid winter months, this is my new BFF.
The joke’s on you if you think this brand is for the summertime only; I’ve been applying this satisfying, fast-absorbing lotion after every shower.
To unwind in the evenings, I’ve been spritzing this pillow spray and have been obsessed with it. I haven’t been one for pillow sprays in general, but this one changed me.
Why Trust Post Wanted by the New York Post
This article was written by review of the best shampoos of 2025. Victoria, who received a beauty industry essentials certification from the Fashion Institute of Technology, has been creating shopping guides for the New York Post since 2021 and previously held positions at Insider Reviews and CNN Underscored.