Designed to be loved.
Cutting-Edge Cameras
Picture your best photos and videos.
The advanced cameras in iPhone automatically capture phenomenal photos with great detail and colour. Want to take the perfect shot in record time? Our latest models have Camera Control, giving you an easier way to quickly access camera tools.
iPhone records in HDR, so whether you use Action mode to steady really shaky scenes as you shoot or capture striking slo‑mo shots in 4K 120 fps Dolby Vision on iPhone 16 Pro — every frame looks incredible.
With a wide range of focal lengths, iPhone gives you exceptional framing flexibility — from sharp close‑ups to sweeping Ultra Wide shots that let you capture more of a scene without stepping back.
Chip and Battery Life
Fast that lasts.
iPhone chips enhance everything you do. Our latest chips power advanced photo features like latest-generation Photographic Styles, and enable AAA gaming.
Our hardware and software are designed to work together efficiently, so you can do more on a single charge — like watching up to 33 hours of video on iPhone 16 Pro Max.1
iPhone + 5G = a superfast experience.2 And when you don’t need all that speed, iPhone shifts into Smart Data mode to preserve battery life.
Snap on a new MagSafe Charger.3 Or plug in a USB‑C Power Adapter. iPhone 15 and later also have USB‑C, so you can charge your iPhone with the same cable as your Mac and iPad.4
Innovation
Beautiful and durable, by design.
iPhone is known for its iconic design and premium materials — like iPhone 16 Pro, which is forged in titanium. On the brilliant display, Dynamic Island bubbles up important info so you don’t miss a beat.
iPhone has a Ceramic Shield material that’s tougher than any smartphone glass. Little spill? No biggie — iPhone also stands up to splashes from everyday liquids like water, coffee and juice.5
We design our hardware and software together for a seamless experience. Want to share your contact info? Hold your iPhone close to theirs. New AirPods? It’s a one‑tap setup. And regular iOS updates keep your iPhone feeling new for years to come.
Environment
Recycle. Reuse. Repeat.
Our disassembly robots — Daisy, Dave and Taz — recover crucial materials like gold, cobalt, tungsten and rare earth elements from recycled iPhone devices, so they can be used to make new ones.
We’re significantly expanding the use of key recycled metals in iPhone batteries, magnets and circuit boards. Case in point: our latest models contain 95 per cent recycled lithium in the battery cathode — a first for Apple.6
For the first time, iPhone packaging is 100 per cent fibre based.7 And there’s no plastic wrapping in or around the box.
Our stores, offices and data centres are already carbon neutral. By 2030, Apple will be carbon neutral across our entire carbon footprint.
Privacy
Your data. Just where you want it.
The new Passwords app makes it easier to access account passwords, passkeys, Wi‑Fi passwords and two‑factor authentication codes stored securely on your device or synced with iCloud Keychain.
Private Browsing in Safari locks browsing windows when they’re not being used, blocks known trackers from loading on pages and removes tracking added to URLs as you browse.
All messages sent with iMessage use end-to-end encryption between devices, so they’re only seen by those you send them to. And Mail Privacy Protection hides your IP address, so senders can’t determine your location.
Customise Your iPhone
Make it you. Through and through.
Swap out your Lock Screen controls for ones you use more often — you can even assign a control to the Action button. Tint your Home Screen icons and widgets or let iOS choose a colour to match your wallpaper.
Built-in accessibility features help you do what you love in the ways that work best for you. For example, Eye Tracking lets you navigate iPhone with just your eyes, thanks to the power of on-device machine learning and the front-facing camera.
iPhone 16 Pro
The ultimate iPhone.
A18 Pro chip with 6-core GPU
Camera Control
Pro camera system
Our most advanced 48MP Fusion camera
5x Telephoto camera
48MP Ultra Wide camera
Up to 33 hours video playback1
iPhone 16
A total powerhouse.
A18 chip with 5‑core GPU
Advanced dual-camera system
Advanced 48MP Fusion camera
2x Telephoto
12MP Ultra Wide camera
Up to 27 hours video playback1
iPhone 15
As amazing as ever.
A16 Bionic chip with 5-core GPU
— Camera Control not applicable
Dual-camera system
48MP Main camera
Up to 26 hours video playback1
iPhone 14
All kinds of awesome.
A15 Bionic chip with 5-core GPU
12MP Main camera
— Telephoto camera not applicable
iPhone SE
Serious power. Serious value.
A15 Bionic chip with 4-core GPU
Single-camera system
— Ultra Wide camera not applicable
Up to 15 hours video playback1
You can copy images, video or text from your iPhone and paste it into a different app on your Mac, as well as answer calls or messages from your iPhone. And with iCloud, you can access your favourite files from either your iPhone or Mac.
Misplaced your iPhone? The latest Apple Watch models can show you its approximate distance and direction.8 To set up a group photo on your iPhone, join the group and use Apple Watch as a viewfinder to snap the shot. And when you take a call on your Apple Watch, just tap your iPhone to continue the conversation there.
Set up AirPods on iPhone with just a tap. You’ll love Adaptive Audio, which automatically tailors the noise control for you to provide the best listening experience across different environments and interactions throughout the day.